Guide

Perfume Packaging Guide for Private Label Projects

Packaging affects perceived value, MOQ, sample review and timing. A useful packaging brief should identify bottle, cap, atomizer, label, decoration, retail box, inserts, gift box and carton needs.

Packaging Checklist

  • Bottle capacity, shape, color and finish.
  • Cap, atomizer, collar and decoration method.
  • Label material, printing, hot stamping or screen printing needs.
  • Retail box, rigid gift box, insert and master carton requirements.

Review Notes

Packaging feasibility depends on component availability, formula compatibility, artwork readiness, quantity, schedule and destination requirements.